COM539 Week 3 The Sales Process
Prospecting Strategy
COM539 Week 3: Create a 10- to 15-slide Microsoft® PowerPoint® presentation in which you develop a Sales Prospecting Strategy. In this presentation you will include the following:
- Discuss methods for identifying perspective clients.
- Explain when and where to start prospecting.
- Examine how to use competitive analysis.
- Discuss the role of competitive analysis in prospecting and the sales process.
- Analyze the uses of Customer Relationship Management (CRM) systems.
- Identify potential CRM systems.
- Recommend a CRM system and include the rationale for the recommendation.
Format your presentation consistent within APA guidelines.
This assignment contains a PDF generated from a Microsoft PowerPoint spreadsheet.
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