In Wk 2, you completed a SWOT analysis on a successful company that demonstrated a sustainable competitive advantage in the marketplace. Now, you will shift your focus to look at a company that is failing or experiencing challenges in the area of financial performance. Select and research a company that is having financial difficulties or […]

Using your approved strategic plan from the Wk 2 – Strategic Plan Research assignment, complete the following: Create a 5- to 7- slide Microsoft® PowerPoint® presentation, with speaker notes and visuals on each slide, that will sell your identified improvements to the strategic plan, based on your Wk 4 analysis. Include the following: Summarize the […]

STR581 Week 6: Throughout this course, you have been using different analysis strategies to determine best practices for developing your business plan. It’s time to develop a strategic plan that will help you determine where your business is now, where you want to take it, and how you will get there. Your strategic plan will […]

STR581 Week4: Read “Case 2: Airbnb in 2018” in your Connect textbook. In the accommodations market, Airbnb appears to have a significant advantage over its competitors as it relates to regulations affecting the operations of its business. Develop a business strategy that will allow Airbnb to meet local, state, and international regulatory requirements and motivate individuals […]

STR581 Week4: Using your analysis of the strategic plan from the Wk 2- Strategic Plan Research assignment, complete the following: Analyze in 350 to 525 words the: Purpose of the strategic plan Key objectives: Market development and how your ideas fit Process improvement Development of people Product/service – How do you deliver? Is there a […]

STR581 Week3: Successful businesses regularly analyze their processes to ensure they’re operating as efficiently as possible and maintaining their competitive advantages. Although you can assess a company in many ways, a common technique is the SWOT analysis. In this assignment, you will practice using a SWOT analysis to better understand the factors involved in making […]

STR581 Week2: In this course, you will be analyzing an existing strategic plan based on the information you have learned throughout the coursework in your MBA program. Research and select a sample strategic plan in an industry with which you are familiar or interested. Be sure it includes the various components of a typical strategic plan. Reference […]

STR581 Week1: Read “Case 6: Fixer Upper: Expanding the Magnolia Brand” in your Connect textbook. Evaluate Magnolia Brands’ sustainable competitive advantage by analyzing the case study and answering the following questions in 350 to 525 words: How will the components of the external environment impact Magnolia Brands’ ability to realize their vision? Who are Magnolia Brands’ major […]